The Wyche Group advancing yet another outstanding cause: Cox Conserves Heroes

At The Wyche Group “PR with a purpose” is not just our slogan, it’s our mantra. Working with companies and causes aiming to make the world a better place, we are constantly humbled by the incredible and selfless people surrounding us.

So it is with this in mind that we are proud that The Wyche Group is advancing yet another outstanding cause, the Cox Conserves Heroes program hosted by WSB-TV Channel 2 and The Trust for Public Land.

This program is seeking out and honoring individuals in our community who are dedicated to the conservation of the Atlanta area. Needed are nominations of those who are helping to create, preserve or enhance places for everyone to enjoy - parks, greenways, gardens, waterways, plazas, streets and public squares. By improving our shared environment, these conservation heroes make Atlanta a better place for everyone to live.

You may know someone who might qualify as a Cox Conserves Hero and we encourage you to pass this call for nominations along to others involved in special interest groups, environmental clubs, civic organizations and the like. Nominations will be taken from May 26 until June 19 at http://www.wsbtv.com/community/index.html.

“The Trust for Public Land’s mission is to conserve land for people to use and enjoy forever, so we are thrilled to partner with Cox to identify and honor people who are making a personal difference in Atlanta,” said TPL’s Executive Director, Helen Tapp. “We’re fortunate to have engaged citizens who want to be actively involved in creating more green spaces, promoting environmental best practices and enhancing the quality of life in the metro area.”

Following the nomination stage, finalists will be selected by the Cox Conserves Judging Circle, a group of local civic leaders. Their stories can be accessed through www.wsbtv.com/community, so the public can learn more about the finalists before voting. By showcasing these unsung heroes, WSB-TV and TPL hope to inspire more people to take an active role in neighborhood conservation activities.

The finalist receiving the most online votes will be named the Cox Conserves Hero and will receive a $5,000 donation to give to the environmental nonprofit of his or her choice. The winner will be announced in September.

The Cox Conserves Heroes program was created in 2007 through a partnership between The Trust for Public Land and Cox Enterprises, the parent company of WSB-TV. The partnership stems from Cox Enterprises’ national Cox Conserves program designed to reduce the company’s carbon footprint by 20 percent by 2017, and promote eco-friendly behavior among its employees, communities and other corporations. The Cox Conserves Heroes program is active in Seattle and San Diego and will launch in San Francisco and New Orleans this year.

Here at The Wyche Group we are excited to be working with the Trust for Public Land once again. The coming weeks of nominations will be an exciting time for everyone involved and we hope that you will participate in Cox Conserves Heroes.

Go back to school with Business to Business Magazine’s 2009 Education Panel Discussion

The Wyche Group is once again partnering with Business to Business magazine to offer the Atlanta business community a chance to go back to school. Business to Business magazine is hosting its annual education panel discussion on Tuesday, June 23 from 7:30 – 10:00 a.m. in the Georgia-Pacific Auditorium. The breakfast event will expand on topics discussed in previous years, focusing this year on three key areas of needed improvement in Georgia’s educational system:

Early Learning
Recruitment & retention of Quality Teachers
Effective School Board Governance

Moderator Steve Dolinger, President, Georgia Partnership for Excellence in Education, will lead an expert panel at the breakfast. Attendees will hear from:

• Donna Buchanan: COO of United Way of Metropolitan Atlanta
• Ann Cramer: Director, IBM Corporate Citizenship & Corporate Affairs
• Kelly Henson: Executive secretary, Georgia Professional Standards Commission
• Gary Price: Market managing partner, PricewaterhouseCoopers LLP

Don’t miss an opportunity to hear about Georgia’s education system. Register online today at www.btobmagazine.com